E-commerce concept is well-known by all in this era. It is nothing new but the ideas of change in action are new. Online shopping in Pakistan is becoming a trending topic. But still, it is gaining attraction in the market. The significant growth is expected at its higher levels in the few upcoming years.
The internet use is increased and 4G technology is known by all now. It increases the trend of online shopping in Pakistan. However, the majority is still more satisfied with offline shopping. But with almost 300 million users on the internet, this trend is changing at a very fast speed.
Although a large number of businesses are switching to online stores from the physical ones. The prominent online presence of business in the country is done by the registration. So it is easy for the customers to shop online while sitting at the comfort of their home. Online shopping websites provide a variety of products, you can browse these items, select and buy them easily.
Online shopping in Pakistan revenues:
Online shopping in Pakistan has generated billions of dollars in revenue approximately in the last year. It is because of the low business costs and due to the absence of actual retail locations in the market. Another reason is the shortage of time, people mostly prefer online shopping because of offline shopping waste a lot of time. All these reasons can lead the business towards an online system. According to estimates by the analysts, more than half of the business will be shifted to the online system in the next few years. The revenue and profits will be increased by billions by 2022.
In Pakistan, many online businesses have been launched or switched to an e-commerce shopping website. It is quite easy to set up a business online, it saves money, promotional charges, and offline retail location. You can enjoy the online shopping experience without leaving the comfort of your home.
Why should Pakistani people prefer online shopping?
Online shopping is not trending only in the western world. In this era more and more people prefer to buy online all over the world. Most of the time people prefer to shop online because of several reasons.
Here is a list of reasons why people prefer online shopping:
The convenience of online shopping:
Online shopping is convenient for the customers and that’s the main advantage. Because of the busy schedules of people, they don’t have enough time to go to the market. They usually opt for doing it over the internet, instead of going to offline stores. It saves a lot of time, efforts and money somehow. It is most convenient for buyers to buy in the comfort of their homes. For example wbminternational.pk has a user friendly interface designed to provide convenience for online shopping customers in Pakistan.
Cost-effective:
When there are more customers to buy products online, it will result in more business for companies dealing with e-commerce. Online shopping is cost-effective for many reasons like online business is easy and more affordable because it saves physical store expenses. So online stores can generate more profit than physical stores. It benefits both the seller and the customers as they offer cost-effective and best products. Online shopping customers in Pakistan are often looking to save money through availing different discounts and sales offers. Recently daraz.pk, one of the leading online shopping websites in Pakistan had very successful business day with 11.11 sales. While wbminternational.pk also offers many discounts like to 50% discounts for its 7PM deals, an addition 10% discount with their online shopping app in Pakistan.
Deal and coupons:
Online shopping is great for customers in Pakistan as they can enjoy more deals, discounts, and offers. Mostly online shopping websites offer coupon codes while buying some specific products. The best thing is you can avail of these discounts any time, unlike offline stores. You can check deals and discount pages on leading online shopping websites in Pakistan like daraz.pk and wbminternational.pk etc.
Big market:
A small business cannot reach the world by using traditional and offline stores. But it can be done through the internet quite easily. A large number of people in the world have access to the internet. You can target more audience and customers to your online shopping store. Along with this, the online shopping market is getting bigger as time passes by with the increasing number of customers.
Variety of products on a single platform:
It is quite easy to find a store that offers a variety of products on a single platform. Mostly vendors or online shopping websites offer a wide range of products. It is quite difficult to offer a variety of products in an offline store. Besides that online market run 24/7. You can buy anything online at any time.
All these benefits can be carried out without leaving the comfort of your house. Most of the shopping websites of Pakistan are now offering same-day deliveries with the decreased delivery charges. Like WBMinternational.pk offers nearly 600 different products under different niches including Health and Beauty, Men Care, Women Care, and many more.
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